What statement / fact / question is being communicated to you?
98,585 documented civilian casualties from violence in the Iraq war
Is this being communicated in a clear and focused way? [ Unsure ]
The typography is really nice, the use of the colour and font is spot on. Id like to see the alignment more refunded. I am not understanding the imagery?!
Have the posters been kept simple and to the point? [ Yes ]
I can see they are simple but i am not sure it grabs me as i dont understand the imagery. I am seeing anti septic cream? i like the simple look of the set as a whole.
Has the restrictions of the two colours plus stock been met? [ Yes ]
Are the two colours plus stock appropriate for the solution? [ Yes ]
Why are the two colours plus stock appropriate/inappropriate?
Colours is very strong in this. The army/health connotations of the green are very well thought of and the black is there to help counter the bold use of green. Also the use of negative to positive space is spot on.
Do the posters work as a set or series? [ Yes ]
Why do they work / dont work as a part of a set series and could this be developed further?
The posters are clearly linked using style form, layout and colour!
Is it clearly evident which poster is TYPE, IMAGE and TYPE & IMAGE?
Yes! the simple look of the posters really help to digest the style, Maybe look at an entirely different style from the type and image, break the repeating
Are the posters "memorable, immediate high impact and clear"?
These posters are very clear and very memorable, if the text was not there i dont think they would work though, maybe more use needs to be made of strong, simple and effective imagery
Do you feel the brief fulfilled to its full potential ? [ No ]
None of the briefs have, they could be better. The only real criticism is that i think stronger imagery could be used.
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